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課程資訊 |
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課程名稱 |
資訊管理 Information Management | ||||||||
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開課學期 |
111-1 | ||||||||
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授課對象 |
管理學院 工商管理學系 | ||||||||
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授課教師 |
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課號 |
BA2008 | ||||||||
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課程識別碼 |
701 40600 | ||||||||
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班次 |
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學分 |
3.0 | ||||||||
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全/半年 |
半年 | ||||||||
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必/選修 |
選修 | ||||||||
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上課時間 |
星期一2,3,4(9:10~12:10) | ||||||||
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上課地點 |
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備註 |
上課教室：管一203教室 限本系所學生(含輔系、雙修生) 且 限學士班四年級以上 總人數上限：20人 | ||||||||
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課程簡介影片 |
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核心能力關聯 |
核心能力與課程規劃關聯圖 | ||||||||
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課程大綱
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課程概述 |
This course is based on the fundamental premise that the major role of information technology is to provide organization with strategic advantage by facilitating problem solving, increasing productivity and quality, increasing speed, improving customer service, and enabling communication and collaboration. As so, managing information resources, new technology, and communication networks is becoming a or even the-critical success factor in the operations of many organizations, private and public, and will be essential to the survival of organization in the future. The rapidly increased use of the Web, the Internet, intranet, extranet, e-business and e-commerce, and mobile computing changes the manner in which business is done in almost all organizations. We emphasize the innovative uses of information technology throughout the enterprise. | ||||||||
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課程目標 |
This course is based on the fundamental premise that the major role of information technology is to provide organization with strategic advantage by facilitating problem solving, increasing productivity and quality, increasing speed, improving customer service, and enabling communication and collaboration. As so, managing information resources, new technology, and communication networks is becoming a or even the-critical success factor in the operations of many organizations, private and public, and will be essential to the survival of organization in the future. The rapidly increased use of the Web, the Internet, intranet, extranet, e-business and e-commerce, and mobile computing changes the manner in which business is done in almost all organizations. We emphasize the innovative uses of information technology throughout the enterprise. | ||||||||
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課程要求 |
Homework assignment
1.Individual homework 2.Team homework 3. Short article presentation 4. Case presentation 5. Final project |
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預期每週課後學習時數 |
4 hrs | ||||||||
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Office Hours |
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指定閱讀 |
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參考書目 |
1.Essentials of Management Information Systems, Laudon and Laudon, 12th ed., Person
2.Lecture notes | ||||||||
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評量方式 (僅供參考) |
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針對學生困難提供學生調整方式 |
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課程進度 |
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週次 |
日期 |
單元主題 |
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第1週 |
9/5 | Business Information Systems: Concept and management (Chapter 1)
- IT, Organization and Business Management - Concept Framework of IS - The Effects of IT on Business Environment |
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第2週 |
9/12 | Global E-Business and Collaboration (Chapter 2)
- Functional Applications and Transaction Processing - Functional information systems - Integrating functional IS Short article：資訊科技無足輕重 |
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第3週 |
9/19 | Design thinking and service innovation
Case：IDEO Product Development Short article：商業模式新思維 |
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第4週 |
9/26 | Achieving Competitive Advantage with Information Systems (Chapter 3)
- Value creation, Business Model and Network - Strategic planning and competitive models, Porter’s model Short article: 將資訊科技導入正途 |
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第5週 |
10/3 | 外賓演講 (資安 ) |
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第6週 |
10/10 | 國定假日 |
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第7週 |
10/17 |
CASE: Accenture的策略性IT轉型 - Case Presentation - Cases discussion - Case Wrap-up and Review Short article: 銀行新科技傷士氣 |
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第8週 |
10/24 | E-commerce and E-business (Chapter 10)
- e-Commerce, e-Business - Digital market and digital product and service - Global interorganizational systems Short article: 擴充電子商務，如何才能衝高業績? |
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第9週 |
10/31 | Managing Data: Database and Information management (Chapter 6)
- File management ,Database management - Managing data resources - Data warehousing and mining Short article: CIO 困境 |
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第10週 |
11/7 | Case: Spotify 線上音樂服務公司
- Case presentation - Case discussion - Case Wrap-up and Review Short article: 開放式原始碼: 自救或自毀? |
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第11週 |
11/14 | 外賓演講 (服務設計與創新 ) |
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第12週 |
11/21 | Understanding Enterprise System: ERP, SCM and CRM (Chapter 9)
- Enterprise Resources Planning - SCM, CRM - Product life cycle management Short article: 研發擴編 外包研發 |
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第13週 |
11/28 | Case: 柏泰(BossardAG)
- Case presentation - Case discussion - Case Wrap-up and Review Short article: 物超所值的醫療創新 |
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第14週 |
12/5 | Improving Decision Making and Managing Knowledge (Chapter 11)
- Decision Making and IS, Business Intelligence - Working smarter not harder, Learning from data - Knowledge creation and KM framework Short articles: 飯店訂價策略， 重數據？ 重經驗？ |
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第15週 |
12/12 | Final Project Presentation I |
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第16週 |
12/19 | Final Project Presentation II |